Gianni Infantino’s proposed $4.2 billion sale has done something rare in global football: it has united people who usually disagree for very different reasons. By pushing a plan to sell a minority stake in a new FIFA commercial vehicle tied to the World Cup’s revenues and rights, he has triggered a reaction that is not just about money, but about power, ownership, legitimacy, and who gets to decide what football is allowed to become. At the centre of the controversy is FIFA’s plan to create a new subsidiary — widely described as FIFA Forward Enterprise — that would oversee commercial operations linked to the men’s and women’s World Cups and the Club World Cup, with outside investors buying a stake of up to about 20%. FIFA says the move could raise as much as $4.2 billion immediately, while valuing the new company at around $20 billion, and it insists that governance, competitions, and sporting decisions would remain entirely in FIFA’s hands. On paper, that sounds like a neat separation...
Dreams are not what you see in your sleep, dreams are things which do not let you sleep.